The Global Fight Against Junk Food: Parents from Kenya to Nepal Share Their Struggles

T menace of industrially manufactured edible products is truly global. Although their use is notably greater in Western nations, making up over 50% the typical food intake in nations like Britain and America, for example, UPFs are replacing whole foods in diets on all corners of the globe.

This month, a comprehensive global study on the risks to physical condition of UPFs was released. It alerted that such foods are exposing millions of people to long-term harm, and urged immediate measures. Previously in the year, a global fund for children revealed that a greater number of youngsters around the world were obese than malnourished for the first time, as unhealthy snacks floods diets, with the sharpest climbs in less affluent regions.

A leading public health expert, professor of public health nutrition at the a prominent Brazilian university, and one of the analysis's writers, says that companies focused on earnings, not individual choices, are driving the change in habits.

For parents, it can seem as if the entire food system is opposing them. “Sometimes it feels like we have absolutely no power over what we are putting on our child's dish,” says one mother from India. We conversed with her and four other parents from internationally on the growing challenges and irritations of supplying a balanced nourishment in the time of manufactured foods.

Nepal: ‘She Craves Cookies, Chocolate and Juice’

Nurturing a child in this South Asian country today often feels like fighting a losing battle, especially when it comes to food. I prepare meals at home as much as I can, but the instant my daughter leaves the house, she is bombarded with colorfully presented snacks and sweetened beverages. She persistently desires cookies, chocolates and processed juice drinks – products intensively promoted to children. A single pizza commercial on TV is sufficient for her to ask, “Are we getting pizza today?”

Even the school environment encourages unhealthy habits. Her canteen serves sugary juice every Tuesday, which she eagerly awaits. She receives a six-piece biscuit pack from a friend on the school bus and chocolates on birthdays, and faces a snack bar right outside her school gate.

Some days it feels like the complete dietary landscape is working against parents who are simply trying to raise well-nourished kids.

As someone working in the an organization fighting chronic illnesses and leading a project called Advocating for Better School Diets, I understand this issue deeply. Yet even with my knowledge, keeping my young child healthy is extremely challenging.

These repeated exposures at school, in transit and online make it nearly impossible for parents to restrict ultra-processed foods. It is not only about what kids pick; it is about a nutritional framework that encourages and advocates for unhealthy eating.

And the statistics mirrors precisely what households such as my own are experiencing. A comprehensive population report found that over two-thirds of children between six and 23 months ate unhealthy foods, and a substantial portion were already drinking sweetened beverages.

These statistics resonate with what I see every day. A study conducted in the area where I live reported that 18.6% of schoolchildren were carrying excess weight and more than seven percent were obese, figures strongly correlated with the increase in processed food intake and increasingly inactive lifestyles. Further research showed that many Nepali children eat sweet snacks or salty packaged items on a regular basis, and this habitual eating is linked to high levels of tooth decay.

Nepal urgently needs more robust regulations, healthier school environments and tougher advertising controls. Before that happens, families will continue waging a constant war against processed items – a single cookie pack at a time.

In St. Vincent: The Shift from Local Produce to Processed Meals

My position is a bit different as I was had to evacuate from an island in our archipelago that was devastated by a powerful storm last year. But it is also part of the bleak situation that is facing parents in a area that is feeling the most severe impacts of global warming.

“The situation definitely deteriorates if a storm or volcanic eruption eliminates most of your crops.”

Even before the storm, as a nutrition instructor, I was extremely troubled about the growing spread of convenience food outlets. Today, even community markets are participating in the change of a country once known for a diet of nutritious home-produced fruits and vegetables, to one where greasy, salty, sugary fast food, loaded with manufactured additives, is the choice.

But the condition definitely intensifies if a natural disaster or geological event decimates most of your produce. Unprocessed ingredients becomes rare and extremely pricey, so it is incredibly challenging to get your kids to eat right.

In spite of having a stable employment I am shocked by food prices now and have often opted for selecting from items such as vegetables and protein sources when feeding my four children. Offering reduced portions or reduced helpings have also become part of the post-crisis adaptation techniques.

Also it is very easy when you are managing a challenging career with parenting, and hurrying about in the morning, to just give the children a couple of coins to buy snacks at school. Regrettably, most campus food stalls only offer highly packaged treats and carbonated beverages. The consequence of these hurdles, I fear, is an increase in the already widespread prevalence of lifestyle diseases such as type 2 diabetes and cardiovascular strain.

Uganda: ‘It’s in Every Mall and Every Market’

The sign of a major fried chicken chain towers conspicuously at the entrance of a commercial complex in a Kampala neighbourhood, challenging you to pass by without stopping at the drive-through.

Many of the kids and caregivers visiting the mall have never traveled past the borders of Uganda. They certainly don’t know about the historical economic crisis that led the founder to start one of the first American international food chains. All they know is that the brand name represent all things sophisticated.

Throughout commercial complexes and each trading place, there is convenience meals for any income level. As one of the costlier choices, the fried chicken chain is considered a special occasion. It is the place local households go to mark birthdays and baptisms. It is the children’s incentive when they get a positive academic results. In fact, they are hoping their parents take them there for the holidays.

“Mum, do you know that some people pack fried chicken for school lunch,” my teenage girl, who attends a school in the area, tells me. She says that on the days they do not pack that, they pack food from a popular east African fast-food chain selling everything from fried breakfasts to burgers.

It is the end of the week, and I am only {half-listening|

Madison Rice
Madison Rice

Award-winning journalist with over a decade of experience in investigative reporting and political commentary.